Colateral empowers teams to run more effective campaigns with less waste and less manual input.
Gain full visibility of locations, including layouts, attributes and customer demographics.
Unlock insights across your marketing to reach customers with impactful messaging that drives revenues.
Reduce overs, track budgets and manage stock levels from production to execution.
Our always-accurate store profiling means Colateral automatically allocates the correct quantities and variants of each item when building the campaign. So, there’s less chance of getting it wrong.
Colateral shows you how the campaign will look in every store before it goes live. So you can compare how your campaign looks in your 12-window mega-store to your 2-window corner shop.
Despite best efforts, mistakes can happen. Colateral opens two-way communication with frontline teams so they can report issues, share photos and update a master system when layouts change.
Ensuring you deliver materials from the nearest location can save money and improve sustainability. Colateral lets you assign suppliers to locations to ensure you always send orders to the right place. And you can track orders through delivery and implementation to catch and avoid errors.
Populate an online catalogue of marketing assets suitable for each location. Store teams can order materials directly from the catalogue.
Colateral lets marketers customise on-brand templates for every location. Then store teams can order their variant directly from printers via the product catalogue. So no endless email chains chasing approval.
Colateral records every action, from changing a fixture size to approving an order or receiving a delivery. So you know who did what on every campaign.
We partner with local experts near you to support and guide you to unlock marketing performance.
Changing your process is complex. But we make it simple by helping to bring your data into Colateral in a matter of days.
We’re proud to have a 99% uptime rate over the last 6 years. Colateral’s always available when you need it most.
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