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Activation

Turn plans into performance.

Colateral helps retailers ensure media is delivered exactly as planned, in the right place, at the right time, in front of the right customers.
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Maximise media impact.

Coordinate every detail of campaign execution, ensuring media is activated as planned, with relevance and consistency.

Get campaigns live, faster.

Turn plans and bookings into live campaigns with streamlined workflows that keep every step moving, from artwork and production to delivery and installation.

Manage more, effortlessly.

Deliver media across different channels and complex estates, managing multiple formats, regions and environments while maintaining complete control.

Built for real-world media delivery.

Colateral brings together everything required to deliver media at scale, including streamlined campaign management, artwork tracking and versioning, stock ordering, installation logistics, supplier coordination and store communications and display compliance.

Deliver media precisely. Execute consistently. Prove performance.

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Frequently Asked Questions
Colateral connects campaign planning directly to store-level execution, ensuring media is created, distributed, and installed accurately across every location and format.
Colateral manages the full campaign management process, from artwork tracking and versioning to stock ordering, installation logistics, store communications, and supplier coordination, ensuring campaigns go live efficiently across large estates.
Colateral brings together all production and operational workflows into one place, making it easier to manage creative adaptation, distribution, installation, and execution without fragmentation.
By ensuring campaigns are delivered in the right place, at the right time, and in the right way, Colateral improves consistency, relevance, and overall effectiveness.
Yes. Colateral is designed to activate campaigns across thousands of stores, formats, and regions while maintaining control, consistency, and visibility.