Who are we?

Our website address is:

Colateral is the Data Controller of specific information (Personal Data) we collect about you. We are committed to protecting the security and confidentiality of all your Personal Data in line with the General Data Protection Regulation and Data Protection Act 2018. This Privacy Policy explains how we collect, process and manage your Personal Data.

What personal data do we collect and why?

When we are working with you (for example to supply you with information or a service), we may request that you supply us with Personal Data as part of a service contract. We may also collect information about how you interact with us, via our website, social media and other marketing channels from the devices that you use to access them. This is collected on the basis of our legitimate business interests.

The Personal Data we request and collect may include, but is not limited to, the following:

  • Name
  • Job Title
  • Company Name
  • Telephone Number
  • Email address
  • IP address (a unique identifier for your computer or other device)
  • Mobile device ID
  • Marketing preferences

We do not collect Sensitive Personal Data (for example your ethnic origin, political or religious beliefs, physical or mental health etc).

If you think that any Personal Data that we have about you is out of date or inaccurate, please contact us so that we can correct it.

We collect and process Personal Data as part of a contract of services with you or for the purposes of legitimate business interests. Examples of legitimate business interests include, but are not limited to, the following:

  • responding to your requests, questions and comments
  • operating, evaluating and improving our business
  • performing data analysis and other processing (including market and consumer research and trend analysis)
  • contacting you in regard to your interest in Colateral and direct marketing purposes

Colateral also uses third-party web analytics services (including Google Analytics) on our website and social media channels. The analytics providers that administer these services use technologies such as cookies, to help us analyse how visitors use the website. When visitors leave comments on our website we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. Data is also housed in the marketing automation software that Colateral uses.

What are your rights?

Under the General Data Protection Act, you have the following rights in respect of the Personal Data that we collect:

The right to be informed – You have the right to be informed about the collection and use of their personal data.

The right of access – You have the right to access the personal data we hold. This is known as a subject access request. You can make a subject access request verbally or in writing to us and we will respond to your request in one calendar month.

The right to rectification – You have the right to have inaccurate personal data rectified, or completed if it is incomplete. You can make a request for rectification verbally or in writing and we will respond to your request in one calendar month.

The right to erasure – You have the right to have personal data erased. The right to erasure is also known as ‘the right to be forgotten’. You can make a request for erasure verbally or in writing and we will respond to your request in one calendar month. The right is not absolute and only applies in certain circumstances.

The right to restrict processing – You have the right to request the restriction or suppression of your personal data. This is not an absolute right and only applies in certain circumstances. You can make a request for restriction verbally or in writing and we will respond to your request in one calendar month.

The right to data portability – You have the right to obtain and reuse your personal data for your own purposes across different services. This right allows you to move, copy or transfer personal data easily from one IT environment to another in a safe and secure way, without affecting its usability. Doing this enables you to take advantage of applications and services that can use this data to find you a better deal or help you to understand your spending habits. The right only applies to information that you have provided to the Data Controller (ie Colateral).

The right to object – You have the right to object to the processing of your personal data in certain circumstances. You have an absolute right to stop your data being used for direct marketing. You can make an objection verbally or in writing and we will respond to your request in one calendar month.

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

If you wish to exercise any of your rights in relation to Personal Data, please contact us at Personal Data Requests will be processed within one month and free of charge unless there are extenuating circumstances (for example excessively large volumes of data). If we are unable to comply with your request within one month we will tell you as soon as possible. If you would like further information on your rights and data protection in general, please visit the ICO website:

How do we store your data?

Colateral holds Personal Data in a combination of electronic and hard copy files. We take reasonable steps, including the use of secure storage, to ensure that the personal data we hold is protected from misuse, loss, unauthorised access, modification or disclosure.

How long do we keep your data?

We will not keep Personal Data for longer than is necessary for the purposes for which it was provided, unless we are required by law or we have other legitimate interests which require us to keep it for longer.

If you leave a comment on our website, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website, we also store the personal information they provide in their user profile. This can be requested to be deleted or updated at any time.

How do we protect your data?

We have technical and operational procedures in place to keep Personal Data confidential and secure. We also take reasonable steps to ensure that that any third parties that we deal with have similar safeguards in place. While we do our best to protect all Personal Data, complete security cannot be guaranteed as the transmission of information via the internet is not completely secure. Any sharing of data is at your own risk.

Do we share your data?

Colateral does not sell or otherwise share Personal Data. The exception to this is if we are required to do so by law or legal process of if we believe disclosure is necessary in connection with an investigation of suspected or actual fraudulent or illegal activity.

Privacy Policy Updates

This Privacy Policy is subject to change.  Updates may take place with immediate effect and so you should review the Privacy Policy regularly. Use of the Colateral website or social media channels, or providing further Personal Data, will be taken to mean that you accept the changes to the Privacy Policy.

If you have any questions or comments in relation to this policy, or if you would like to update any information we may have about you or your preferences, please contact us by email at

Further information


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


When you visit the Colateral website, we ask for your consent to use cookies. We use cookies to collect and store information about your visit. Our usage of cookies will include sending one or more cookies or anonymous identifiers to your device. We use the information we collect through the use of cookies to improve website functionality and to help us better develop and market our services.

If you leave a comment on our site you may opt in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

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