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Artwork Management

Artwork management for retail campaigns

Colateral helps retailers manage artwork, approvals, localisation and production in one connected workflow, from creative brief to store execution.

Manage artwork in one place

Bring marketing, creative and production teams together with a single workflow for creative briefs, proofs, feedback and approvals. Keep every revision, comment and decision traceable.

Localise creative at scale

Create adaptable templates that make it easier to produce relevant artwork for different stores, formats, layouts and channels. Automate repetitive changes without losing creative control.

Connect artwork to production

Move approved artwork into production and distribution workflows. Allocate the right materials and quantities to each location while tracking orders and costs.

From creative to campaign execution

Artwork Management sits within Colateral’s Activation layer, connecting creative workflows with campaign planning, production and execution across complex retail estates.
Frequently Asked Questions
Retail artwork management software helps retailers manage artwork workflows, creative briefs, approvals, localisation, version control and production across campaigns and locations.
Artwork management helps retailers coordinate creative teams, speed up approvals, maintain version control and manage large volumes of artwork more efficiently.
Yes. Colateral supports adaptable templates that can be customised for different locations, formats, layouts and campaign requirements.
It connects artwork creation and approval with production, material allocation and distribution, helping retailers deliver the right creative to the right locations.
Yes. Colateral connects approved artwork with production and distribution processes, providing visibility from artwork approval through to campaign execution.