Your Platform for Multi-Location Marketing

You focus on outputs.
We’ll handle the process.

No one got into marketing to manage spreadsheets. We’re on a mission to help multi-site marketers eradicate inefficiencies and grow revenues in physical locations.

Why choose Colateral?

Physical marketing just got digital

Shred the spreadsheets and eradicate the emails. Colateral unlocks data in physical environments and equips your teams with a complete toolkit to run impactful marketing strategies in every location.

Explore products

Colateral Products - end to end campaign management

Save up to

80%

of your time

Colateral makes it easy to plan, create and distribute localised marketing materials to every location.

A window into location marketing.

Gain full visibility of locations, including layouts, attributes and customer demographics.

Location
Management

Reach customers with the right messaging.

Unlock insights across your marketing to reach customers with impactful messaging that drives revenues.

Campaign
Management

Get it right with communication.

Enable 2-way comms between frontline teams and head office to ensure 100% display compliance in each location.

Display
Compliance

Empower your creatives.

Align marketing and creative teams to streamline design workflows and localise artwork at scale.

Artwork
Management

Estimate your savings

Reach your ideal customer in every location.

Use Colateral’s powerful analytics platform to test, learn and optimise campaigns to produce marketing that resonates with customers in every location.

Unlock in-store retail media.

Retail stores offer brand awareness that only TV can match. It’s an untapped market for most retailers and under-utilised by others. Most think it requires fully digital shelving units & digital displays. But we’ve figured out a more cost-effective method. Colateral gives you the insights and tools to maximise existing in-store media capacity, demonstrate performance and increase revenues from campaigns.

What could you earn?

Retail Media - Targeted omnichannel campaigns

Improve your marketing performance.

Discover how Colateral helps organisations like yours to optimise physical marketing campaign performance.

Retail
Financial Services
Healthcare
Brands
Print Management

Supporting

10,000+

physical locations

Increasing Paddy Power Display Compliance from 42% to 100%

"With Colateral’s communication, tracking and reporting features, average display compliance has improved from 42% to 100%"

Read Case Study

How Robert Dyas Reduced Campaign Management Time by 80%

"We now spend 80% less time managing campaigns and can focus more time on activities that generate in-store revenues."

Read Case Study

Saving a Supermarket chain £1.7m in media spend.

We saved a supermarket retailer over £1.7m/year with store profiling and store-specific distribution throughout their 3000 locations.

Read Case Study

Loads of content to help you improve

Thought Leadership

Window Displays: How to Supercharge Your Visual Merchandising

Window displays play a pivotal role in the success of a retail store. An eye-catching...

Thought Leadership

Impulse buying: Using in-store marketing to boost spontaneous purchases

Impulse buying is that irresistible urge to purchase something even though you had no intention...

Ensure Promotional Compliance in retail stores

Thought Leadership

5 Steps to Ensure In-store Promotional Compliance

The store floor is the critical point where campaigns meet consumers. After days, weeks, and...

Your free in-store marketing consultation.

Fill out our form and our team will be happy to help you out.

Physical marketing done right.

Colateral's physical marketing platform makes it easy to reach customers with impactful marketing in every location.

Trusted by global retailers & brands

You focus on outputs.
We’ll handle the process.

Physical marketing just got digital

Save up to

80%