100% Display compliance.
In every location. Every time.

Get rid of the guesswork and ensure your marketing displays are accurate in every location.
Retail Marketing Display Compliance

Trusted by global retailers & brands

  • Nationwide
Reduce time to identify and resolve issues in each location.
Ensure 100% display compliance in every location.
Maximise campaign performance by ensuring marketing and merchandising alignment.

Create impactful experiences in every location.

Great in-store experiences equal greater sales volumes. But with hundreds of sites, ensuring your marketing is flawless in each of them is difficult. Colateral gives you full control of campaign execution to achieve 100% display compliance in every location.
Targeted Campaign Performance Analysis

Avoid confusion. Make it simple for store teams.

Store teams have hundreds of tasks to complete every day. Colateral makes it easy for them to install the right materials in the right way.

Provide store-specific materials to each location


The easiest way to prevent the wrong materials from being implemented is to only send the materials each store needs. Colateral’s store-specific distribution automatically allocates the correct quantities and variants of each item.


Issue personalised instructions for each store


It’s easy to ignore a 100-page instruction booklet with 99 irrelevant instructions. Colateral provides only the instructions each store needs. So there’s no confusion. And no guesswork.


View each store’s execution before it goes live


Colateral lets you visualise how the campaign will look in every store before it goes live. So you can compare how your campaign looks in your 12-window mega-store to your 2-window corner shop.


Visual Marketing Instructions for workforce communications

Audit campaign implementation.

Despite best efforts, mistakes can happen. Colateral helps you catch and resolve issues early before they become an issue.

Capture feedback from every campaign


With the hive of activity in each location, it’s easy for teams to delay installing new POS. Colateral lets you issue questionnaires with each campaign, assign tasks to be done and flags any teams that haven’t completed them. Putting you in control.


Highlight issues with a picture


If stores receive unnecessary, damaged or problematic items, they can provide photos to demonstrate. So you can identify the root cause quickly and take corrective action.


Order allocated overs directly from the catalogue


Store teams can quickly order replacement materials from the Print-On-Demand product catalogue. You retain control by restricting variants and quantities, while maintaining full traceability of who ordered which items.


Colateral display compliance

Complete control of your marketing campaigns.

Colateral aligns departments across entire campaigns, from planning and artwork to execution.

Tackle root cause issues with advanced insights.

Find you have issues to resolve from every campaign launch? Use Colateral to investigate which stores have the lowest compliance rates over time and work with them to improve.

Analyse in-store marketing campaign performance

Scale localised campaigns with confidence.

Once you know you can get the basics right, you can deliver localised experiences in every location with confidence.

Target with segmentation

Group stores with similar attributes and target customers with campaigns.


Tailor artwork for each location

Create on-brand templates and let marketers or store teams localise content that engages local communities.


Ensure it’s right in each location

Provide personalised instructions, capture real-time campaign feedback, and view photographic evidence to ensure localised materials are accurate in each location.


Targeted Marketing Campaign Management

What our customers say.

Your platform for location-based marketing.

Whether you own retail environments, operate service branches, manage print services or advertise in physical locations, Colateral supports your marketing objectives. Discover how.


End-to-end campaign management

Colateral is your platform for location-based marketing activity. From planning and building campaigns and managing creatives, to executing in-store and analysing performance.


Bridge the gap with store teams

Maintain constant communication between head office and store teams to maintain store profiles, update material requirements and audit marketing campaigns.


Your operations are safe

We’re proud of our 99% uptime record over the last 6 years. Colateral’s always available when you need it.


Colateral multi-location marketing platform

Loads of content to help you improve

Improve your marketing performance.

Discover how Colateral supports organisations like yours to ensure 100% display compliance in every location.

Colateral Industries

Get rid of the guesswork.

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