In-Branch Marketing Compliance Platform

Digitalise your

in-branch marketing.

Shred the spreadsheets and eradicate emails. Colateral unlocks data from branches and equips your teams with the tools to maximise marketing performance.

Ensure 100% compliance in marketing messages.

Full visibility of campaigns in every location.

Stand out with localised marketing campaigns.

Ensure 100% compliance for in-branch marketing.

Colateral simplifies campaign management, provides full traceability of activities and connects your branch managers to head office, to ensure your marketing is always accurate.

Improve compliance

Eradicate inefficiencies in every branch.

Colateral empowers your teams to increase marketing effectiveness.

80%

Reduction in time to plan and manage campaigns.

60%

Reduction in unused marketing materials.

100%

Display compliance in every location.

Take control of your in-branch marketing.

Colateral gives you complete control of your branch-based marketing.

A window into location marketing.

Gain full visibility of locations, including layouts, attributes and customer demographics.

Location
Management

Reach customers with the right messaging.

Unlock insights across your marketing to reach customers with impactful messaging that drives revenues.

Campaign
Management

Eradicate waste with full traceability.

Reduce overs, track budgets and manage stock levels from production to execution.

Stock
Management

Get it right with communication.

Enable 2-way comms between frontline teams and head office to ensure 100% display compliance in each location.

Display
Compliance

Stand out with localised messaging.

Unlock the power of digital marketing in your stores.

Target with segmentation

Group branches with similar attributes and target customers with campaigns.

Localisation on a global scale

Create on-brand templates and let marketers or branch teams localise content that engages local communities.

Analyse & improve performance

Measure campaign performance and evaluate campaign messaging & targeting to drive campaign performance.

Improve campaign performance

Unlock spaces to add value to customers.

Colateral gives you control of your physical marketing spaces, so you can monitor when they are occupied and by whom. Use this data to maximise capacity utilisation, work with partners to promote relevant offers, and increase campaign performance.

Unlock In-branch Media

Supporting

10,000+

physical locations

Increasing Paddy Power Display Compliance from 42% to 100%

"With Colateral’s communication, tracking and reporting features, average display compliance has improved from 42% to 100%"

Read Case Study

How Robert Dyas Reduced Campaign Management Time by 80%

"We now spend 80% less time managing campaigns and can focus more time on activities that generate in-store revenues."

Read Case Study

Saving a Supermarket chain £1.7m in media spend.

We saved a supermarket retailer over £1.7m/year with store profiling and store-specific distribution throughout their 3000 locations.

Read Case Study

Why financial organisations trust Colateral.

When you win, we win. That’s why we’re dedicated to ensuring your business thrives with Colateral. Here are just a few ways we do that.

Dedicated, local account management & support

We partner with local experts near you to support and guide you to unlock marketing performance.

Go live in days

Changing your process is complex. But we make it simple by helping to bring your data into Colateral in a matter of days.

Your business operations are safe

We’re proud to have a 99% uptime rate over the last 6 years. Colateral’s always available when you need it most.

Why Choose Colateral

Loads of content to improve your marketing.

Thought Leadership

In-store marketing system: What does your retail business need?

With up to 90% of a retailer's revenues coming from spend in store why isn't more available to help drive innovation when consumers walk through the front door? Well, the good news is, it is.

Measure in-store marketing chart illustration

Thought Leadership

How to measure in-store advertising effectiveness?

Despite the rise of e-commerce, 80% of purchases still happen in stores. And retailers produce...

Retail marketing collateral workflow illustration

Thought Leadership

Manage your marketing collateral workflow

Distributing marketing collateral for an omnichannel marketing campaign can easily become a complex web of...

Transform your In-branch marketing.

Request a Demo

Guarantee compliance for in-branch marketing.

Gain complete visibility and control of your in-branch marketing. Protect your finance organisation and deliver better experiences to your customers.

Trusted by global retailers & brands

Digitalise your