Get up and running in weeks.
No software to install or maintain: all you need is a connected browser. Colateral is available online and through Microsoft Teams.
82% of customers make buying decisions in-store. Capture their attention with compelling messaging just for them, with Colateral’s Retail Marketing Management Software.
Tired of working across multiple spreadsheets, email, and countless other platforms to run your in-store marketing? With Colateral, you can research, plan, execute and analyze campaigns from one platform. Remote teams all work from one system with unique logins and access.
Stop relying on suppliers or time-consuming spreadsheets, and take control of your stock ordering, timings, and budgeting. Eliminate over-ordering, and analyze your spend by campaign, location, or store to understand the true costs of your retail marketing.
By aligning your messaging to promote your product to the right people, you dramatically increase your opportunity. With Colateral, you can target precise campaigns to deliver the right message to the right audience at the right time.
Still sharing the same message and campaigns across each country or region? Colateral helps you deliver marketing that resonates at a local level. Create templates to keep all your content on-brand, then allow your local or remote teams to personalize it for different locations.
Does staying on top of budgets, campaigns, and revenue performance across hundreds of stores feel like guesswork? Colateral gives you real-time visibility of all your current, upcoming, and completed campaigns in real-time. You can inspect the performance of each store or zoom out for a national or international view.
If the promotional materials sent to stores don’t fit, they just won’t work. Say goodbye to incorrect POS displays, and hello to online visibility of store spaces and centralized ordering from your remote teams. Track store team engagement with new campaigns and create surveys, whenever required, to collect data and monitor in-store display compliance.
“With Colateral’s communication, tracking, and reporting features, we have improved average display compliance improved from 42% to 99%”
Jamie KingHead of Retail Marketing at Paddy Power
Use intuitive, retail-specific tools to easily plan, approve and schedule brilliant in-store displays. Simplify campaign installation with personalized visual instructions for store teams, and allow them to focus on providing exceptional customer experiences.
No software to install or maintain: all you need is a connected browser. Colateral is available online and through Microsoft Teams.
No hidden costs. What you pay is determined by the number of people using the software and the number of stores served.
Plan awesome in-store marketing campaigns.
Implement them to perfection.
Analyze your stores and monitor their compliance.
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