Localizing retail media inventory down to the specific store, category and product level creates a multitude of unique in-store retail media opportunities for brands and retailers.
Unique Ad inventory allows you to manage communication consistency across your entire estate and at every location throughout your stores to provide shoppers with the most relevant promotions they seek and the customer experience that you wish to provide.
Detailed mapping of individual stores makes more precise, valuable and highly targeted retail media options available for your brand partners.