Colateral to Exhibit at Shop! Marketplace

Many shoppers prefer the in-person experience. And we do too! That’s why we’re exhibiting at Shop! Marketplace 2023 in Austin, Texas. Here’s everything you need to know about attending the event and how to meet Colateral.

Shop! Marketplace is a 3-day event taking place in April at Palmer Events Center in Austin, Texas. The tradeshow aims to create a conversation about physical retail and provide inspiration, insights, and technological innovation to enable retailers to elevate the in-store experience. 

Colateral will be exhibiting in Booth #516 alongside our exclusive resale partner for North America, Taylor Corporation. Together, we will demonstrate how US retailers and brands can reach shoppers with targeted, localized in-store experiences in multiple locations with Colateral.

If you would like to learn more, please book a meeting with our Commercial Director.

For more details, please read on.

About Shop! Marketplace

Shop! MarketPlace is the trade event for retail industry professionals creating the in-store experiences consumers want today. Retailers can experiment, get hands-on with store concepts, talk with fellow retail experience creators, and engage with award-winning designers and retail thought leaders.

The trade event takes place on April 25-27th, 2023, at the Palmer Events Center in Austin, Texas. The 3-day event hosts the brands you know share their knowledge in deep-dive presentations, hands-on workshops, and powerful Smart! Talks and keynotes. Then take it to the show floor to discover ways to put your new ideas to work.

For a full agenda and more details about the event, visit the Shop! Marketplace Website.

Elevate in-store experiences with Colateral

The Shop! Marketplace event will be Colateral’s first trade event in North America since partnering with Taylor Corporation as our exclusive resale partner in the US and Canada.

By partnering with Taylor, our clients in North America can have a single point of contact for their in-store campaigns across planning, creative, production, and execution. It’s just another way we make in-store marketing simple for our clients. 

However, this event offers a unique opportunity for US retailers and brands to meet the team behind the software, as our Commercial Director will be representing Colateral in person.

We’ll be demonstrating how Colateral enables retailers to reach shoppers with targeted, localized in-store experiences in multiple locations.

This includes how we enable clients to:

• Target campaigns to specific locations based on shopper insights.
• Localise artwork at scale with creative automation.
• Ensure 100% accuracy of price, promotions, and marketing.

Colateral manages in-store marketing campaigns from planning to execution and analysis. Learn more about Colateral supports multi-location retailers.

Join Colateral at Shop! Marketplace

We’ll be on booth #516 for all 3 days of Shop! Marketplace. If you are interested in joining us there, simply book a meeting here.