Unleash your creatives with
creative management.
Let your creatives focus on design that inspires customer purchases by streamlining approval and localization.
Avoid the endless email chain. Colateral lets you allocate briefs, submit proofs, and share all from one system.
Different campaigns need differing levels of input. Establish multiple workflows assigned to different people to streamline the sign-off process.
Assign creatives to the items they are working on. Then they receive notifications when designs are commented on or approved.
Colateral provides full traceability and accountability of who commented, uploaded a revision, or approved the artwork.
Your creatives produce an on-brand design and tag editable fields in InDesign. Then, marketers quickly make bulk changes, localize text to different stores, or personalize it for online use.
Shoppers are unique. Your merchandising reflects that, so your marketing should too. Colateral lets marketers quickly customize on-brand templates for every location.
Every store is unique, with different fixtures and fitting sizes. Colateral’s creative automation makes it easy to adjust the same creative for multiple sizes, online or in-store.
Need to make quick changes to campaign materials? Colateral lets marketers make changes on the fly without going back to creative.
Colateral is your platform for location-based marketing activity. From planning and building campaigns, managing creative, executing in-store, and analyzing performance.
Store teams are knowledgeable about local events, trends, and requirements. Empower them to input into marketing by feeding back what they know, placing orders, and even customizing artwork templates.
Tired of chasing paper around to find who did what? Colateral tracks who made changes and when they made them. So you maintain accountability across departmental teams.
Thought Leadership
For a few years now, the retail landscape has been turbulent to say the least....
Thought Leadership
One thing is certain: localized campaign content has a better impact than a one-size-fits-all marketing...
Whether you own retail environments, operate service branches, manage print services or advertise in physical locations, Colateral supports your marketing objectives. Discover how.
