End-to-end Marketing Campaign Management Software

End-to-end Marketing Campaign Management Software.


Bring all your campaign management under one roof: Set deadlines, allocate budgets, edit & approve designs, and issue tasks for your team.

Store-specific Distribution.

Vary campaigns in each store by using smart templates to personalise designs, and automatically allocate materials to the right locations.


Don’t wait 2 months for your results. Colateral analyses performance in real-time so you identify can what works and improve future campaigns.

Colateral Integrations Ecosystem

One platform for all your marketing campaigns.

Align marketing, merchandising, operations, design and store teams with Colateral’s integrated campaign management software.

Colateral brings all your marketing campaigns together and integrates with your existing marketing tools.

Retail marketing software for campaign planning

Plan your campaign materials.

Got an upcoming campaign? Plan your in-store marketing campaign from briefing to execution with Colateral.

The planner schedules all your key dates and allocates tasks and reminders to different teams, so campaigns go out on time, every time.

Colateral Store Profile Segments

Deliver the right collateral to the right stores.

By maintaining dynamic store profiles, you can group stores with similar features based on location, store type or shopper profile. Then when you build a campaign, simply choose the group of stores to assign it to, and Colateral automatically allocates the right materials to each store.

So, you reduce waste, save time and minimise costs while ensuring accuracy.

Robert Dyas storefront

Save up to 80% of your time.

Colateral has changed how we create and manage campaigns, allocate POS, interact and collaborate with other teams, but above all, the time saving, speed, process efficiency and support that we get from the fantastic team.”

Learn more.

Level up your in-store marketing campaigns.

Drop your details below to learn how you can create impactful in-store marketing campaigns in every store.


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